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Temple University School of Pharmacy, PharmD
Art Direction, Graphic Design, Production
Deliverables:
PRINT & DIGITAL ADVERTISING / SOCIAL MEDIA CONTENT / EMAIL / BROCHURES / SPECIALTY ITEMS
Objectives:
1. Align the School of Pharmacy’s print and digital marketing communications under the University’s new brand identity.
2. Grow social media followers and engagement.
Outcome:
All School of Pharmacy communications now have a cohesive look adding to the credibility of the professional school with the University’s campus.
Within the first year, social media engagement grew exponentially and continues to grow year over year.
![KM_2023_Portfolio_TUSPSocial.gif](https://images.squarespace-cdn.com/content/v1/63d1980e563ef27ae4ea70c3/88c2e2f3-01d0-4622-8811-1f485c79dc41/KM_2023_Portfolio_TUSPSocial.gif)
![KM_2023_Portfolio_TUSPSlide5.jpg](https://images.squarespace-cdn.com/content/v1/63d1980e563ef27ae4ea70c3/b32315d7-d9d5-4753-8c00-02347ef23721/KM_2023_Portfolio_TUSPSlide5.jpg)
SOCIAL MEDIA ENGAGEMENT UP 50%+ ACROSS FB, IG, LI
![KM_2023_Portfolio_TUSPSlide2.jpg](https://images.squarespace-cdn.com/content/v1/63d1980e563ef27ae4ea70c3/c0e908c4-a260-4c85-b021-07adb2b53dd1/KM_2023_Portfolio_TUSPSlide2.jpg)
![KM_2023_Portfolio_TUSPSlide6.jpg](https://images.squarespace-cdn.com/content/v1/63d1980e563ef27ae4ea70c3/510411b7-ad50-4e29-88a6-d334b53542c4/KM_2023_Portfolio_TUSPSlide6.jpg)
![KM_2023_Portfolio_TUSPSlide9.jpg](https://images.squarespace-cdn.com/content/v1/63d1980e563ef27ae4ea70c3/cbc5f58c-cd3d-4907-9cac-9ace14dbc749/KM_2023_Portfolio_TUSPSlide9.jpg)
![KM_2023_Portfolio_TUSPSlide8.jpg](https://images.squarespace-cdn.com/content/v1/63d1980e563ef27ae4ea70c3/50c13c3d-bcc9-4092-9740-321ffb0e1f99/KM_2023_Portfolio_TUSPSlide8.jpg)
![KM_2023_Portfolio_TUSPSlide1.jpg](https://images.squarespace-cdn.com/content/v1/63d1980e563ef27ae4ea70c3/a899e3da-9bf1-4cda-81e2-adae38be3302/KM_2023_Portfolio_TUSPSlide1.jpg)
![KM_2023_Portfolio_TUSPSlide10.jpg](https://images.squarespace-cdn.com/content/v1/63d1980e563ef27ae4ea70c3/eb55ff99-9b1d-421b-9897-20a8f2ff0410/KM_2023_Portfolio_TUSPSlide10.jpg)
Temple University School of Pharmacy, PharmSci
Art Direction, Graphic Design, Production
Deliverables:
BROCHURES / EMAIL / SOCIAL MEDIA CONTENT
Objective:
Provide the master’s Pharmaceutical Sciences program with a distinct identity within the brand guidelines.
Outcome:
Tailored communications and a revamped email campaign saw an increase in graduate applications.
INCREASE IN GRADUATE APPLICATIONS
![KM_2023_Portfolio_TUSPSlide3.jpg](https://images.squarespace-cdn.com/content/v1/63d1980e563ef27ae4ea70c3/c785940e-774f-46bc-9668-f2de945a9496/KM_2023_Portfolio_TUSPSlide3.jpg)
![KM_2023_Portfolio_TUSPSlide7.jpg](https://images.squarespace-cdn.com/content/v1/63d1980e563ef27ae4ea70c3/d401f4b2-6629-473b-a7da-5a9a9becfaf7/KM_2023_Portfolio_TUSPSlide7.jpg)