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GSK
Art Direction, Graphic Design, Client Engagement, Production
Deliverables:
ENVIRONMENT GRAPHICS / LARGE FORMAT / SIGNAGE
Objective:
Transform brand messaging and assets into large format branded graphics for working and congregating areas. Must adhere to stringent budgets.
Inside info:
Exploring various substrates is so much fun! Environment graphics don’t end at vinyl wraps. 3D, custom-shaped light-boxes, aluminum, and even neon are exciting options to explore. When mixed together they create a dynamic installation that inspires employees and visitors.
Outcome:
After partnering with vendors to concept and produce a variety of vibrant mixed media graphics, multiple sites across the U.S. now have branded graphics throughout the space.
![KM_2023_Portfolio_GSKSlide3.jpg](https://images.squarespace-cdn.com/content/v1/63d1980e563ef27ae4ea70c3/0287ff99-4f29-45db-a113-85204c211d24/KM_2023_Portfolio_GSKSlide3.jpg)
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![KM_2023_Portfolio_GSKSlide1.jpg](https://images.squarespace-cdn.com/content/v1/63d1980e563ef27ae4ea70c3/a7d598f7-dc30-4ecb-a7df-422d327d60f7/KM_2023_Portfolio_GSKSlide1.jpg)
![KM_2023_Portfolio_GSKSlide4.jpg](https://images.squarespace-cdn.com/content/v1/63d1980e563ef27ae4ea70c3/2fb6d4be-5d44-4951-acc8-5353b1f67505/KM_2023_Portfolio_GSKSlide4.jpg)
![KM_2023_Portfolio_GSKSlide5.jpg](https://images.squarespace-cdn.com/content/v1/63d1980e563ef27ae4ea70c3/07de7000-340a-462f-8ec7-916646c36503/KM_2023_Portfolio_GSKSlide5.jpg)